Client: Genesis

Event: Dubai International Motor Show


Genesis Motor LLC, usually referred to as Genesis, South Koreas’ ultra-luxurious vehicle brand and manufacturer, participated in the Dubai International Motor Show with their plush exhibition stand. They were showcasing their brand-new models alongside a sleek wooden floor, metallic detailing, and high-tech AV equipment. The unique LED integrated slat design construction was formed with a Lamella cladding as a base concept and perfected with strip lighting to create privacy for the meeting areas. ExpoGlobal Group and Genesis collaborated in generating ideas together to ensure an upstanding booth with the most simplistic high-quality materials and finishes.